Lifecare Design
Website Maintenance & Content Support Structure
This proposal outlines a clearer service structure for the ongoing digital support provided to Lifecare Design, including website maintenance, Instagram support, and optional content creation services.
Monthly Maintenance Plan
This monthly retainer is intended for basic ongoing maintenance and support.
Included in the $150 Monthly Maintenance
- Basic website updates and content edits
- Uploading images and replacing existing visuals
- Minor text corrections and layout refinements
- Adding or adjusting website information sections as needed
- General website upkeep to keep the presentation clean and current
- Light Instagram support and posting assistance
Not Included in the $150 Monthly Maintenance
- AI-generated promotional video creation
- Video editing and voiceover production
- Daily or high-frequency content creation
- Writing multiple blog posts on a recurring basis
- Advanced social media strategy and campaign planning
- Architectural rendering production or advanced image enhancement
Additional Creative Services
The following services can be added separately depending on project needs, frequency, and turnaround requirements.
Instagram Content Creation
Creation of branded social media content, including visual posts, short-form promotional material, captions, and creative support for ongoing architectural marketing.
AI Video Content
Production of short promotional videos using AI voiceovers, edited visuals, motion content, and messaging tailored for Instagram or website presentation.
Blog Writing & Website Expansion
Writing blog posts, developing new informational website sections, and expanding service pages or project presentation content as needed.
Recommended Structure Moving Forward
To keep the monthly maintenance plan sustainable and clearly defined, the $150/month retainer should cover maintenance and basic support only. Content creation, AI video production, blog writing, and expanded creative work should be quoted separately or added as part of a larger monthly package.
Why This Structure Works
Defines what is included in the monthly retainer and what falls outside the scope.
Allows Lifecare Design to request extra content support only when needed.
Creates a more professional system for future growth and additional creative services.
Studio 55 can continue to support Lifecare Design through a streamlined monthly maintenance model while also providing premium content and visual services as needed.
Discuss Next StepsLifecare Design
Monthly Website Maintenance & Content Support Options
This proposal outlines a more structured approach for the digital support provided to Lifecare Design, including website maintenance, Instagram support, blog content, and promotional creative services.
The goal is to create a clear system that defines what is included in a monthly maintenance retainer and what should fall under expanded creative or content support. This allows for better alignment, sustainability, and flexibility moving forward.
Monthly Service Options
Select the level of support that best fits Lifecare Design’s ongoing needs.
Basic Maintenance
Best for light monthly support and essential digital upkeep.
- Basic website updates and content edits
- Uploading images and replacing existing visuals
- Minor text corrections and layout refinements
- Adding simple information sections to the website
- General website upkeep and visual maintenance
- Light Instagram posting support
Maintenance + Content Support
Best for a stronger online presence with recurring content support.
- Everything in Basic Maintenance
- 3–4 social media posts per week
- Promotional graphic or visual content creation
- Short-form AI-assisted promotional video support
- Caption writing and light post planning
- 1–2 blog posts per month
- Expanded website content support as needed
Full Creative Support
Best for ongoing content production and a more active promotional workflow.
- Everything in Maintenance + Content Support
- Higher-frequency posting support
- More frequent AI video and promotional content creation
- Blog writing and website expansion support
- Stronger creative direction for campaigns and messaging
- Priority support for updates and content requests
- More active digital presence management
Additional Premium Services
These services can also be quoted separately when needed.
Architectural Image Enhancement
Professional cleanup and enhancement of property, project, and presentation images to improve clarity, lighting, polish, and overall visual quality.
Architectural Renderings
High-quality renderings for project presentations, proposal visuals, exterior concepts, and upgraded marketing presentation material.
Custom Visual Presentation Support
Branded proposal layouts, project presentation pages, promotional visuals, and other premium creative materials for client-facing use.
Recommended Direction
The $150/month structure works well as a basic maintenance retainer, but higher-volume content creation, blog writing, AI promotional videos, and expanded creative development are best positioned as upgraded monthly packages or separate project-based services.
Contact Studio 55
For feedback, adjustments, or approval of the preferred package, feel free to reach out directly.
Instagram Maintenance Scope
A clean, consistent approach focused on quality over volume.
What’s Included
- Approximately 2 posts per week (8 per month)
- Clean architectural visuals and project-based content
- Simple, professional captions
- Consistent visual style aligned with Lifecare Design
- Light content formatting (cropping, layout, refinement)
What’s Not Included
- Daily posting or high-frequency scheduling
- AI-generated video production
- Advanced video editing or voiceovers
- Full content strategy or campaign development
- Ongoing blog writing tied to social media